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Switzerland Benzinrkieg, 1954 (b/w photo)

Switzerland Benzinrkieg, 1954 (b/w photo)
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Not available to clients invoiced in Switzerland / Not available to clients invoiced in Liechstenstein
Largest available format 2887 × 2778 px 3 MB
Dimension [pixels] Dimension in 300dpi [mm] File size [MB]
Large 2887 × 2778 px 244 × 235 mm 2.7 MB
Medium 1024 × 986 px 87 × 83 mm 705 KB
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IMAGE number
KES6246438
Image title
Switzerland Benzinrkieg, 1954 (b/w photo)
Auto-translated text View Original Source
Photographer
Stringer (STR)
Medium
photograph
Date
1954 AD (C20th AD)
Image description

In 1954, a gas station attendant filled the fuel can of a Willys jeep at a “fighting gas station of the automobile industry”. These petrol stations were supposed to deprive customers of the new Migrol petrol stations at an even lower price. Migrol, a subsidiary of the retailer Migros, was launched in 1954 and sold petrol at a competitive price of 49 centimes per litre. The established oil companies reacted harshly to the new competition, which earned the conflict the name “petrol war”.

Photo credit
Photopress Archiv/Keystone / Bridgeman Images
Image keywords
car / vehicle / transport / Switzerland / Europe / filling / Station / customer / Migros / Migrol / refuel / automotive industry / oil / gas station

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