Billboard on Highway 99, California, USA, March 1937

Billboard on Highway 99, California, USA, March 1937. Billboard sponsored by the National Association of Manufacturers: 'World's Highest Wages - There's no way like the American Way. The cheerful propaganda contrasts with the muddy, rubbish-strewn road. Photograph taken by Dorothea Lange when working for the Farm Security Administration (FSA) as part of Roosevelt's New Deal. The FSA produced some of the most remarkable social documentary photographs of the 20th century, in their attempt to produce an encyclopaedic record of American life between 1935 and 1944, employig such photographers as Dorothea Lange, Jack Delano and Ben Shahn. ©SSPL/Library of Congress