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Golden Virginia tobacco gift pack, 1999

IMAGE number
UIS5101001
Image title
Golden Virginia tobacco gift pack, 1999
Auto-translated text View Original Source
Location
Science Museum, London, UK
Medium
object
Image description

Golden Virginia tobacco gift pack, 1999. Gift pack sent as a part of a direct marketing hit to adult smokers in the UK consisting of a cardboard tube containing a packet of rolling papers, a cigarette rolling machine, a packet of filter tips, a leaflet and a voucher for a free pack of hand rolling Golden Virginia tobacco. Issued by Imperial Tobacco Ltd. Medical research, which linked tobacco smoking with a lengthening list of health hazards including lung cancer and heart disease, led to active measures to reduce cigarette use. Manufacturers responded to anti-smoking measures by offering reduced tar cigarettes and restrictions on tobacco advertising in the UK led to alternative marketing methods such as sending free gifts to smokers. ©SSPL/Science Museum

Photo credit
SSPL/UIG / Bridgeman Images
Image keywords
free gifts / promotional packs / golden virginia / hand rolling tobacco / filter tips / rolling papers / Vouchers / direct marketing / rolling machines / leaflets / tobacco / Imperial Tobacco Ltd

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Not available to clients invoiced in the UK
Largest available format 3500 × 2481 px 1 MB
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